When it comes to designing a website, I can see where monetising the site would come in handy. You’ve developed an audience, your stats are up and you want to make money out of it. I’m in no way against monetising websites, but I have no plans to do so to my own site for at least a while. You need an audience to benefit from this and since downloading Google Analytics I don’t have much of one. I’ve considered leaving my url on stickers around town to grab random attention but even if that did work I don’t think I have enough content, or consistent content for that matter, to grab anyone’s attention. I think that if I manage to develop an audience once I settle into a routine for regular posts and themes, then I would move forward to take on ads for sponsors or any personal benefit.
I don’t believe that the fascinating world of dating in Vancouver is of limited interest to only women, but I do feel like my blog’s audience, as well as my target audience, are females. I’m writing about love and feelings and how my brain works. I identify with women and I believe they will identify with me more than men if they were to read my blog. I’m also designing my blog around more stereotypical “female” elements; the pink background, font and countdown photo which is of a sunset I took when I was in Vietnam! I want my blog to have a fun, straightforward, feminine feel. I really love minimalist layouts but I don’t feel they fit the theme of what I’m going for in my writing. Essentially I’m writing for smart, funny women who are a little bit lost in life. So people like me! Just kidding. Sort of.
The imagined audience has affected the way that I present my blog theme wise. If it was more of a personal blog I’d make it cleaner, maybe more of a minimal theme, and with more personal photos. Im toying with the idea of posting more photos but for not I’m keeping it girlier and still trying to hold up the dating theme instead of it slipping into more of a personal blog. Otherwise, my posts are essentially fragments of my personality and I’m pretty pleased with how they’ve come out so far. It’s just the design of the blog that I’m formatting for the audience.